Sunday, February 6, 2011

Killing Us Softly

After watching the video Killing Us Softly my eyes were opened to how serious the issue of stereotyping is in advertising.There are so many ways that women are stereotyped in today's world. It was eye opening to see what used to be said about women in magazines and commercials. I think in today's world that it is not as bad as it used to be. We were asked to bring in advertising that was stereotyped and I have been having a hard time trying to find anything in the magazines I was looking through. Things back then we more stereotyped in my opinion and women were thrown under the bus so to speak. Men had little stereotyping but it was still seen in some cases. Men were shown as the higher all ranking power. Women were used to house work or being "slaves" to men. It was just sad to see some of the things that were in captions next to pictures. I felt really hurt as a female. I'm glad things are a little better today.